Marketing mix must be a dynamic

Reference no: EM13189776

The marketing mix must be a dynamic! Given the changes that occur on a regular basis, it is imperative for marketing managers to scan the environment around them to ascertain what changes are happening (both consumer preferences and competition) and how these might impact their current offerings. From a strategy standpoint, a change in one area of the marketing mix can have a dramatic effect on a different area. It is important for the strategy implemented in all four areas to be consistent, so as not to confuse potential buyers. Can you think of an example of how a change in one of the marketing mix components might directly effect another area? (No word limit)

Reference no: EM13189776

Questions Cloud

Health care delivery situation : Most caregivers feel they should "be in charge" in a health care delivery situation because, after all, they are the trained professionals.

Describe the evolution of the beatles music : Describe the evolution of the beatles music include early,mid,late period examples. analyze music elements which created change in their sound as they developed

What is the principle of charity and why is it important : What is the principle of charity, and why is it important? Why is it a mistake to argue from contradictory premises? Compare and contrast the God of Moses and Abraham with the God of Aristotle.

Romanticism as an aesthetic style : “Romanticism” as an aesthetic style, a movement and an attitude of mind? Is romanticism a uniquely Western phenomenon?

Marketing mix must be a dynamic : The marketing mix must be a dynamic! Given the changes that occur on a regular basis, it is imperative for marketing managers to scan the environment around them to ascertain what changes are happening (both consumer preferences and competition) and ..

Change in cultural perceptions about homosexual practices : The difference between crime mala in se, such as murder, rape, incest - they are wrong everywhere, always; and crimes mala prohibita, such as gambling, prostitution, underage drinking, and other so-called 'victimless crimes' - they are wrong only bec..

Articles from journals-literature and no books topoic : Articles from journals, literature, no books Topic how to teach elementary students about death and dying in the classroom especially fourth graders APA form bibliography title

Role do ability-willingness-insight : What role do ability, willingness, insight, and commitment play in the decision making process? can you relate an experience from your work.

Ethics must be based purely on reason-why : Kant maintains that ethics must be based purely on reason; why? Describe the intuitionist view of ethics, including particularly the work of W. D. Ross. Describe the basic conflict between those who base ethics on reason and those who base ethics on ..

User Account

All Pages