Marketing mix-implementation-execution plan

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1. Alderman, a California resident, owned a villa there and lives with his brother Fred. Allowed by Fred, Locke Co. made interior decoration for this fabulous villa. Locke Co. is a small fitment corporation incorporated in New York.

2. Marketing Mix/Implementation/Execution Plan- Specifically how to market a courier service? How to build awareness among the chosen audience? What types of media will be used and how much? When? Costs?

3. What types of questions should a firm consider if it were greatly expanding in global operations? What types of organizing problems would it be most likely to encounter? Your answer should address the firm’s most important task in relation to technology, information flows, reliance on any country for manufacturing and distribution.

Reference no: EM132223891

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