Marketing is business and business is marketing

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Reference no: EM132238103

1. Explain the difference in business markets and consumer markets. Include how the factors of the marketing environment affect each market.

2. There is an old saying, “marketing is business and business is marketing” Explain what you think this saying means.

3. What is the relationship between an operational plan and a strategic plan? What similarities and differences are there between the planning process and the final product?

Reference no: EM132238103

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