Marketing information and research

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Reference no: EM132799787

Complete the following information about PepsiCo. You may need to do research to get answers to the questions below.

Marketing Information and Research

Research Question

Describe an important question you need to answer or a problem you are trying to solve in order to help the organization meet its goals and objectives?

Information Needed

Describe the information your organization needs to make effective decisions about how to answer this question or solve this problem?

Research Recommendations

What research do you recommend in order to provide the information you need? What research method(s) would you use to get the information you need? Will it involve secondary data and research? Primary research such as interviews, focus groups and surveys? Why do you recommend this research approach?

Reference no: EM132799787

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Marketing information and research : Complete the following information about PepsiCo. You may need to do research to get answers to the questions below.
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