Marketing in new regions, Suppose you were recently

Marketing in new regions

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Reference no: EM1325796

Assume you were recently promoted to Director of Marketing for an existing product sold domestically that will now be sold in multiple countries in a new geographical region. What would you do to ensure you and the rest of your organization appropriately pursue marketing (including prominently ethical issues) in that region and associated specific countries?

Reference no: EM1325796

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