Marketing emphasis of differentiation strategy

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Reference no: EM131954260

1. Explain how the marketing emphasis of a low-cost provider differs from the marketing emphasis of a differentiation strategy.

2. The real risk-free rate of interest is 2 percent. Inflation is expected to be 3 percent the next 2 years and 5 percent during the next 3 years after that. Assume that the maturity risk premium is zero. What is the yield on 3-year Trasury securities?

Reference no: EM131954260

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