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Marketing director for automobile company

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Reference no: EM132790357

You are a Marketing Director for an automobile company, and the Executive Staff has asked you to analyze the market and submit a presentation that includes the following:

Consumer demand for the Product

Factors that are important to the consumers

Analysis of the consumer's motivation, adaptability, preferences, etc.

Decision making with regard to branding

Future trends and issues

Reference no: EM132790357

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