Marketing department of adidas

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You are part of the Marketing Department of Adidas. Your division- Sports gear- is launching a new "Soccer ball" in Canada. You are asked to prepare a "Marketing Strategy" for the new product.

a. Identify your target market.

b. Define your market segmentations and indicate their attributes.

c. Create the 4 Ps of Marketing (Marketing Mix).

d. The "Adidas Sports gear" is planning to promote the new product. Explain different aspects that the company needs to consider to be ethically and socially acceptable.

Reference no: EM132864402

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