Marketing decision makers in a firm

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Marketing decision makers in a firm must constantly monitor competitors' activities - their products, prices, distribution, and promotional effort.

• Find 2 to 3 articles on any of the elements of marketing mix

• Your essay need to focus on how companies

1. Marketing decision makers in a firm must constantly monitor competitors' activities - their products, prices, distribution, and promotional effort.

· Find 2 to 3 articles on any of the elements of marketing mix

· Your essay need to focus on how companies are changing their MM to achieve growth, market share or profitability or brand awareness or bran loyalty

Reference no: EM13917981

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