Marketing communications as part of their marcom strategy

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1. list three reasons that brands are interested in using digital marketing communications as part of their marcom strategy; then list and describe four digital marketing techniques. ?

2. How does promissory estoppel work with regard to contractual agreements?

3. What is different about business buying when confronted with a Rebuy, Modified Rebuy, and a new purchase? (250-500 words)

Reference no: EM131758937

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