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From the case study ZaraExcels in Marketing and Supply Chain Management:
1. Using the four Ps of marketing, explain what is behind Zara's marketing.
2. From a VRIO standpoint, identify the features of Zara's supply chain management that contribute to its performance.
A 6-8 sentence respsonse is needed for the following question: Why have so many CRM efforts failed? Can you cite an example of a CRM effort?
Describe how a properly designed logistics-supply chain network could benefit an organization. How can improved design create value in customer service, lower costs, and promote timely delivery? Redesigning the supply chain network can provide a k..
Develop a prenegotiation position for all cost elements with explanations. Available information includes program information, a cost proposal, DCAS and DCAA
Give one risk associated with the "Direct-to-Store" model.
What are the significant factors that have led to the success of Shoppers Stop and draw the typical profile(s) of Shoppers' Stop customer segments.
Discuss the aspect of Supply Chain Management in the modern world
Single Sourcing: Refer to 2020 pandemic situation where firms have a single source in China, how would this have affected their business?
Find ANY article (it's totally your call) in the business literature that documents current Operations Management (OM) strategy
You are a logistics manager for a large pharmaceutical company and you are faced with an unprecedented nationwide recall on popular product such as Lisinopril.
Cohen and Roussel envision collaboration as an increasingly important part of supply chain management,
Let’s discuss the pros and cons of that method, as opposed to face to face traditional training.
Use a chase production strategy and level production strategy to compute the monthly production, ending inventory/backlog and workforce levels.
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