Marketing and sales-accounting and supply chain

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Reference no: EM131031836

Assume you are the CIO that is frustrated with the lack of information flow between marketing and sales, accounting and supply chain. You need to convince top management to approve an ERP implementation project that will solve this problem. Write a persuasive memo to top management convincing them of this need. Focus on the lack of information flow to and from marketing and sales.

Reference no: EM131031836

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