Reference no: EM133518827

Business Acceleration And Growth Strategy

Case study: ACD Distribution Inc.

Guidelines for effective case stud write-ups

Working alone, please submit a one-page write-up that supports your decision about the issue faced by the protagonist. No outside research is needed to analyse the cases. Students who look up websites to see what the outcomes have been and then write their assignment to fit will be penalized.

For each case, there are a basic set of framing issues to consider for the introductory paragraph:

1. What is the core opportunity? How is this opportunity scalable?

2. What is the value proposition? Would growth positively or negatively affect the firm's ability to deliver on this value proposition?

3. What are the financial, marketing and human resource challenges during growth?

Then dive right in! Following the introductory paragraph, directly address the questions provided for each assignment. Please limit your case assignment to one page, single-spaced and I I point font. Answers should be succinct and respond directly to each question.

Case Question.

Question 1. Was this distribution business viable in the long term?

Question 2. What is ACD's business model?

Question 3. How could Rich grow his start-up into a formidable player?

Question 4. Should he expand into a West Coast location?

You will be assessed for your ability to identify the key underlying problems and suggest practical, actionable solutions.