Marketing and customer analysis assignment

Assignment Help Business Management
Reference no: EM132448576 , Length: 5 pages

MBA6710 - Entrepreneurial Organizations and Small Businesses - South University

PROJECT

Marketing and Customer Analysis

Using the product, service, or business idea that you developed in the your business plan, evaluate the factors important in conducting a detailed marketing and customer analysis, including:

• Market potential
• Evidence of customer interest
• Relevant buying motives and customer requirements
• Present and potential competitors and overall competitive intensity
• Short- and long-term market influences
• Market changes presently taking place
• External regulations
• Market history and traditions
• Present and potential obstacles facing the market
• Market gaps to be filled
• Opportunities for partnerships with other firms in the industry

Evaluated the most viable market position for your new product, service, or business.

Submit your report in a 4- to 5-page using APA style.

Reference no: EM132448576

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