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Market strategy in business administration

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Reference no: EM133037915

1. Do you think global thinking is necessary as a market strategy in business administration? To what extent do you think is it viable to have a global thinking in today's business context?

2. Globalization may be defined differently in different contexts. How would you like to define globalization to the best of your understanding? Why do you emphasize on the specific definition you are articulating?

3. We discussed global companies as transnational and international. How would you differentiate between the two? Examples will help.

4. In Networked Readiness Index (NRI) framework, information and communication technologies (ICT) impact is a critical category. What's your thought on the impact of ICT at national level? What are the key factors in evaluating the impact of ICT?

Reference no: EM133037915

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