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Market research can break even

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Market Research gets paid $10 for every completed consumer survey. The costs incurred by Market Research are $300 for fixed costs and $0.15 per consumer contacted (whether or not they complete the survey) as variable costs. If the response rate is 2.5%, what should be number of consumers who have to be contacted (whether or not they complete the survey) so that Market Research can break even.

Reference no: EM133213401

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