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Managing marketing personnel
1. You first need to identify the staff who will be involved in implementing the marketing activities. Make a list of all personnel who will be involved and next to them, identify the roles and responsibilities that they will undertake in the marketing activities. Include any contractors that you may need to include. Document this in the form of an action plan.
2. Send the plan to Marie and Tony and anyone else you identified with an accompanying email, requesting their feedback and support. Adjust the plan to accommodate any changes suggested. For the purpose of this assignment, you need to send it to two other classmates and seek and obtain feedback.
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