Reference no: EM132731791
You will complete the transnational plan you started.
IDENTIFYING HUMAN RESOURCES FOR GLOBAL BUSINESS ACTIVITIES
? Staffing
? Training & Development
? Performance Appraisal
? Compensation
MANAGING INTERNATIONAL FINANCIAL AND BUSINESS RISKS
? Economic and Financial Risks
? Social and Cultural Risks
? Political and Legal Risks
? Action Plan
PRODUCT AND TARGET MARKET PLANNING
? Product Concept
? Product Life Cycle
? Branding And Packaging
? Target Market
DESIGNING A GLOBAL DISTRIBUTION STRATEGY
Infrastructure Analysis
? Distribution Barriers
? International Intermediaries
? Distribution Channel
PLANNING A GLOBAL PROMOTION STRATEGY
? Promotional Goals
? Business Environment
? Media Plan
? Promotional Strategy
SELECTING AN INTERNATIONAL PRICING STRATEGY
? The Economic Environment
? Cost Analysis
? Demand Analysis
? Competitor Analysis
DETERMINING ORGANIZATIONAL FINANCIAL RESULTS
? Revenue Sources
? Operating Costs
? Start-Up Costs
? Profitability
MEASURING INTERNATIONAL BUSINESS SUCCESS
? Financial Gains
? Economic Benefits
? Social Benefits
? Social Costs