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Managing global innovation framework

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Reference no: EM133021344

Write a paper addressing how a company manages its global innovation based on the framework discussed in lectures. The global innovation framework should be applied to a company of your choice (a real organization that is currently operating) to illustrate the theory. You are free to choose any suitable company, companies from lectures (such as GE, IBM, Apple) or any organization related to your primary study area.

The primary objectives are those objectives that you must address in order to achieve a pass mark.

1. Introduce your topic and the case company.

2. Apply the managing global innovation framework (i.e. optimize the "footprint", optimize communication and receptivity, optimize collaboration) and support with citations.

3. Use the organisation to illustrate the application of the theory.

4. Provide a conclusion/recommendations that you would make for the company in terms of how to better manage global innovation in the future.

5. A list of references

Reference no: EM133021344

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