Managing business unit following differentiation strategy

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Reference no: EM132299935

1. What skills should a person have for managing a business unit following a differentiation strategy? Why? What should a company do if no one is available internally and the company has a policy of promotion from within?

2. When should someone from outside a company be hired to manage the company or one of its business units?

3. Southeastern? Airlines's daily flight from Atlanta to Charlotte uses a Boeing? 737, with? all-coach seating for 120 120 people. In the? past, the airline has priced every seat at ?$ 138 138 for the? one-way flight. An average of 82 82 passengers are on each flight. The variable cost of a filled seat is ?$ 27 27. Aysajan? Eziz, the new operations? manager, has decided to try a yield revenue? approach, with seats priced at ?$ 83 83 for early bookings and at ?$ 188 188 for bookings within 1 week of the flight. He estimates that the airline will sell 64 64 seats at the lower price and 36 36 at the higher price. Variable cost will not change. Total? $ contribution in the single price approach is ?$ nothing ?(enter your response as a whole? number).

Reference no: EM132299935

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