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As the customer service manager for a heating and air conditioning firm, you are constantly bombarded with complaints about service people not showing up, not having the parts needed to make repairs, and being unable to quickly get the materials needed to fix things. You decide to bring in a marketing consultant to assist you with these problems. What area of marketing specialization would you look for in a marketing consultant and what recommendations would you expect to receive? Be specific; this is a heating and air conditioning firm
In a well-written 2-3-page paper, use at least two additional credible scholarly references, compare and contrast three marketing research methods
Report on how the referenced news article relates to Product, identifying the implications for Australian business. The report should not exceed 300 words
Explain Sales and Marketing and Examine the relationship between the marketing and sales in a lodging operation
Employee morale, timeliness of delivery, and the reactions of customers are examples of nonfinancial factors which should be considered when making a managerial decision.
For this part of your marketing plan, use what you learned in the module and the discussion to do some critical thinking- go past the surface and delve deeper into the problem. For the product or service that you are working with, investigate its we..
The use of internet in marketing has become a common practice by many organizations in the 21st century. Explain this observation in regard to the following:
What is competitive intelligence and analysis, Where would competitive intelligence and analysis fit into the marketing research process
1. which of the following would be the best illustration of a subculture? a religiona group of close friendsyour
Marketing plan: The University Congregational Church (UCC) is a progressive church located in the University district in Missoula, MT
A new brand of Blue Dog Beer is being offered on the market, with a distribution coverage rate (ACV%) of 80%. Two customer segments can be distinguished based on their usage rates. There are 35 million heavy beer drinkers, with 70% projected awarene..
wide horizons travel agency inc. has recently acquired vista travel llc as part of a multimillion dollar expansion
1.select two multinational organizations of your choice.2.describe the main line of business of each of these
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