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BUSINESS CASE
A. Malaysia Public Transportation
There are various types of public transportation in Malaysia. Malaysia public use different types of public transportation for different reasons. The use of public transportation has received mix responses from the public. There have been positive and negative perceptions. Being a consultant, you are interested to understand within a segment of commuters on the state of public transportation and being able to make appropriate recommendation using data. In addition, you have taken a deep dive to sample waiting time for certain transportation mode.
Question 1
Being a consultant, you are interested to understand current situation within the residence vicinity. You will conduct a public survey and using infographics to write a short summary detailing the profiles and few important categories or parameters.
a. Create a questionnaire (approximately 10 questions) to understand respondents' profile and their perceptions on public transportation?
b. Design your Sampling and be ready to collect data within a designated sample (best with more than 30 respondents).
c. Write a short report. Use infographics (with data) to generalize your summary.
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