Make case for your recommendation by integrating information

Assignment Help Business Management

Reference no: EM133468144

Homework: Business Research & Decision-Making

Length: 25 pages.

Business Research Report Analysis

This homework builds upon your work in all previous units.

Chapter 14 of the textbook provides an overview of the business research reporting (oral and written).

When researching, the final step is to answer a business question or resolve a business problem and to report findings, conclusions drawn, and recommendations regarding the research question or resolution to the research problem. The report is provided in writing and sometimes presented orally to the person or group sponsoring the research.

The Marketing Vice President (VP) was tasked to answer this question: What new smartphone feature should be included in the following product release to increase interest in the company's smartphone products?

A research design was created, and the data have been collected and analyzed. The Marketing VP and team have reviewed the analysis from Unit 4 and now need to create a written report.

Prepare a business research report for the company's executive management team that includes the following:

Question A. The methods and processes used in the research study

Question B. Findings from the data analysis

Question C. Conclusions that can be drawn from the findings

Question D. Recommendations for the new feature that should be included in the next phone release (based on specific findings in the data analysis and the conclusions drawn from the analysis)

1) Ethical and Legal Considerations

Be sure to consider in the report the ethical and legal implications of adding the feature to the smartphone products.

2) Support for Recommendations

Make a case for your recommendations by integrating information from cited reputable sources in the fields of business, supply chain, or marketing research, in addition to specific data analysis results.

Reference no: EM133468144

Questions Cloud

Should different laws and penalties be applied : Should different laws and penalties be applied to the different forms? Explain your position with at least one example and recommendation to address

What attitudes and beliefs about these cultures : What attitudes and beliefs about these cultures did you hold while growing up? In what ways. if any. have your attitudes changed and what has contributed

What are the customers future needs : What are the customers' future needs? What are the current distribution channels? - How do the products/services reach the customers?

Describe the rashomon effect in your own words : describes five steps for recovering from conflict: give me each step and a brief explanation of each step in your own words. In what ways do you think Williams

Make case for your recommendation by integrating information : Make a case for your recommendations by integrating information from cited reputable sources in the fields of business, supply chain, or marketing research.

What are the five categories of conflict management styles : What are the five categories of conflict management styles and the five factor model of personality found in the book? Briefly explain how you think knowing

Do you think it is acceptable to tell your counterpart : From a purely business standpoint, do you think it is acceptable to tell your counterpart in the negotiation that you will use this information

What are your thoughts about an addictive personality : What are your thoughts about an addictive personality Present at least one resource to support your response.

Why do you believe that idea that you identify is important : Why do you believe that the concept or idea that you identified is important? Apply what you have learned in this video to some aspect of your life.

User Account

All Pages