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A successful e-commerce website must be designed to make “business sense” and encourage visitors to purchase. There are certain design objectives that must be met to satisfy your customers. Review the list of e-commerce web site features that annoy customers in Table 4.10. Visit several e-commerce sites, not including those mentioned in your text, and evaluate the effectiveness of the sites according to the eight basic criteria/functionalities listed.
INSTRUCTIONS
From your research choose one site you feel does an excellent job on all the aspects of an effective site.
Write a summary stating how the site meets each of the eight criteria and create an electronic presentation, including screenshots, to support your choice. There should be at least one screenshot per criteria.
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