Make a brand audit report on nuigini organics

Assignment Help Management Theories

Reference no: EM133539253

Question: Make a brand audit report on Nuigini organics coconut oil using first principle of marketing. your audit report is to detail the following aspects:

(recommendation can be taken from Australian market)

1. Brand Owner & History.

o The 4 P's: Product, Place, Price, Promotion

o Customer Profile and Buyer Behaviour

o Competition Analysis

2. Products/Services offered under this brand.

3. Positioning of the brand & Competition Profiling.

4. Marketing Communications - How does the brand talk to its customers?

5. Justified Strategic Marketing Recommendations.

Reference no: EM133539253

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