Maintain a constant media schedule

Reference no: EM13881635

It is usually unnecessary or not feasible to maintain a constant media schedule all year. What are the two other alternatives and what key characteristics of these two alternatives would be taken into account?

Reference no: EM13881635

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Maintain a constant media schedule : It is usually unnecessary or not feasible to maintain a constant media schedule all year. What are the two other alternatives and what key characteristics of these two alternatives would be taken into account?

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