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Made the advertisement and brand capture

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Question

Anthropomorphism refers to a design that gives humanlike characteristics to inanimate objects. An automobile can be designed so that the front grill has a facial expression such as a smile or a frown. Likewise, a bottle can take on a human shape. In advertisements/brands, products can be made to talk to the consumer.

Come up with an example of anthropomorphism in advertising/branding in the Food/Beverage industry (use google)

Choose the one advertising/brand you think was the most effective.

Question, What do you think made the advertisement/brand capture the attention of some but not of others?

Reference no: EM133539704

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