Macro-environment on company strategic opportunities

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(A). Which of the following scenarios does not exemplify the impact of the macro-environment on a company’s strategic opportunities? (a) After Whole Foods introduces stores that are comprised solely of genic products, traffic increases; (b) FitBit introduces a new feature that monitors users’ blood pressure and their sales surge; (c) Because Volkswagen’s falsified emissions data, consumer confidence in Volkswagen drops precipitously; (d) Sales of Stolichnaya Vodka in the United States dwindle as a result of a boycott of Russian products; or (e) Netflix squares off with Amazon Prime as its most potent rival in the streaming television and film industry

(B). The strength or weakness of the potential entry of rivals as a competitive force is: (a) Strongly correlated with the level of supplier power and with the number of suppliers that may seek to integrate forwards into the industry; (b) Contingent upon the strength of buyer loyalty to existing brands; (c) Contingent upon whether the industry’s growth and profit prospects are strongly attractive to potential entry candidates; (d) Contingent upon whether the strategies of industry members are well matched to the industry’s key to success factors; or (e) Strongly correlated with the degree to which the industry’s driving forces make it harder or easier for new entrants to be successful

(C). Buyer bargaining power is moderate-to-weak in which of the following scenarios? (a) Apple designs and manufactures its own microprocessors for mobile devices rather than buying them from Intel or Qualcomm; (b) Yoghurt and products made from yogurt are highly differentiated by origin and by price; (c) Buyers then to delay purchases of luxury goods, such as OLED and 4K television sets, until they are on sale; (d) Consumers can easily compare different fitness clubs and gyms over the internet before signing up for memberships; or (e) The supply of soccer balls increases during the World Cup season

Reference no: EM132230852

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