M31217 Digital Strategy and Leadership Assignment

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M31217 Digital Strategy and Leadership - University of Portsmouth

Assignment - Group Presentation

You are a team of professional consultants invited to evaluate GE's digital business strategy, based on the case study titled ‘Digital Transformation at GE: Shifting Minds for Agility'.

You can structure your analysis around the following broad themes:
- What was the motivation behind GE launching such a transformation initiative?
- What was the role of Jeff Imelt, then CEO?
- What do you believe GE did right?
- What didn't work so well, and what would be your recommendations to GE?

In order to do this analysis, keep the following points in mind:

- You should be able to integrate theoretical tools and concepts learnt throughout the DSL module in your assessment.
- You should also do further research on the GE Digital Transformation experience, and support your analysis with adequate data/information.
- Cite all your data sources properly.

You are required to:
Make a 20-25 minutes (approx.) presentation to senior management of the company covering the above issues. Your presentation should be at the appropriate level and include relevant visual aids as necessary.

Attachment:- Digital Strategy and Leadership.rar

Reference no: EM133049714

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