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M-commerce concepts and elements of e-commerce

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Reference no: EM133103670

Question 

First describe how m-commerce can expand the reach of e-commerce. Then, imagine you work for a fashion retailer and are in charge of a new mobile advertising campaign designed to generate sales for a new clothing line. Explain how you would use m-commerce concepts and elements of e-commerce to meet your objective.

Reference no: EM133103670

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