Reference no: EM132837959
Lush Canada Company (Costmetics) Customer and Business Goals
The Presale Customer Touchpoints and Experience
Awareness, Consideration
1. What are the customer touchpoints for this purchasing scenario?
2. What is the customer thinking and feeling at each touchpoint?
The Sale Selection, Purchase Customer Touchpoints and Experience
1. What are the customer touchpoints for this purchasing scenario?
2. What is the customer thinking and feeling at each touchpoint?
Post Sale Being a Customer Satisfaction, Loyalty, Advocacy Customer Touchpoints and Experience
1. What are the customer touchpoints for this purchasing scenario?
2. What is the customer thinking and feeling at each touchpoint?