Lower margin on base unit by higher margins on game sales

Assignment Help Operation Management

Reference no: EM131202079

The marketing technique Sega is utilizing when they charge an extremely low price for their "Play Station" and make up the lower margin on the base unit by higher margins on game sales is identified as:

a. product diversification

b. strategic alliance

c. aggressive product positioning

d. aggressive sole provider

e. passive product positioning

Reference no: EM131202079

Questions Cloud

Private chinese model of capitalism : With the collapse of Communism after 1989, we have moved into a world where Capitalism is broadly accepted. However capitalism takes difference shapes and forms, known as configurations. To assimilate views on Institutional Differences, use examples ..

Discuss what some of pressures might be : What are some pressures you face as a student that challenge your ability to do the right thing? Do you expect to face more or fewer pressures as a leader? Discuss what some of these pressures might be.

Which of the four elements of emotional intelligence : Which of the four elements of emotional intelligence (Self-awareness, Social Awareness, Self-Management, and Relationship Management) do you consider most essential to an effective leader? Why?

About risk you are taking or expected return on investment : As an investor, are you more concerned about the risk you are taking or the expected return on your investment? Do you think you are more risk averse than an average investor? How concerned are you about diversifying your portfolio; how many differen..

Lower margin on base unit by higher margins on game sales : The marketing technique Sega is utilizing when they charge an extremely low price for their "Play Station" and make up the lower margin on the base unit by higher margins on game sales is identified as:

Type of sophisticated software for file-swapping data : A company has developed a new type of sophisticated software for file-swapping data-intensive videos over the Internet in a compressed format. After registering the purchased software, the user can immediately download it. This scenario best highligh..

Discuss value and challenges of performance rating scales : Discuss the value and challenges of performance rating scales. What training should be provided to managers about performance appraisals and why?

Databases supported business applications or technology : Explain the impact of databases on businesses. What industry has databases made possible? Give examples of databases supported business applications or technology.

Shaped by natural selection : In a paragraph or two, try to describe one kind of behavior that may have been shaped by natural selection. What might have been the forces of natural selection? How was the behavior adaptive?

User Account

All Pages