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Localization of the three international topics

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Reference no: EM133155050

Choose ONE(a) Global Expansion, (b) Franchising, or (c) Localization of the three international topics

Prepare a case study report that has three main parts:

  1. Summary and Overview of the issue
  2. Compare and contrast the perspective on the issue. How are the articles similar or different on how they expose the issues? What are the explicit and implicit issues?
  3. Taking from the emergent literature (only journal articles or textbook), what are some of the implications and recommendations for conducting international business.
  4. Write at least two questions that can be exposed (still without an answer) from analyzing this issue. These inquiries can be questions/issues that you were not able to answer or understand. Clarify where or how do you believe you can obtain this information.

Reference no: EM133155050

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