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Evaluating Restaurant Efficiency Celia's Tacqueria is a chain of five Mexican restaurants in Florida. A DEA evaluation is being conducted to make comparisons of the different locations. Input measures for the restaurants include weekly hours of operation, fulltime equivalent staff, and weekly supply expenses. Output measures of performance include average weekly contribution to profit, market share, and annual growth rate. Data for the input and output measures are shown in Table.
(a) Perform a DEA evaluation for this set of units, listing the efficiency and the virtual outputs for each of restaurants.
(b) For each of the inefficient units, find the reference set and calculate the inputs and outputs for a corresponding HCU.
Table. Inputs and Outputs for Five Restaurants
Restaurant
Input measures
Hours of operation
FTE staff
Supplies ($)
Jacksonville
96
16
850
Daytona
110
22
1400
Gainesville
100
18
1200
Ocala
125
25
1500
Orlando
120
24
1600
Output measures
Weekly
% Market
% Growth
profit ($)
share
rate
3800
8.0
4600
32
8.5
4400
35
6500
30
10.0
6000
28
9.0
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