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Lightweight and heavyweight product managers

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Reference no: EM131172444

Option #1: Lightweight and Heavyweight Product Managers

Briefly describe heavyweight product managers and lightweight product managers. Address the following:

  • Compare and contrast these two types of managers, including their roles and authority.
  • What types of new product development lend themselves well to heavyweight product teams? List two products currently on the market that would benefit from heavyweight teams. Defend your choice for these products being developed by heavyweight product teams.
  • What types of new product development lend themselves well to lightweight product teams? List two products currently on the market that would benefit from lightweight teams. Defend your choice for these products being developed by lightweight product teams.

Your paper should contain two to three pages. Include at least two outside academic and professional references that provide information and guidance for your assignment.

Reference no: EM131172444

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