Licensing has become a more profitable venture

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Reference no: EM132065290

1. The intial step international business managers must take in learning to live with other countries cultures is to

A. realize that other cultures exist and are different from their own

B. make friends with natives of the country

C. learn the language

D. visit the country

2. Licensing has become a more profitable venture for international companies because

A. the agreements eliminate competition in foreign sales

B. the federal goverment pressed foreign governments to enforce patent laws.

C. technology has provided the mean to ensure accurate reproduction of products

D. consumers are wiser and wont accept cheap copies

Reference no: EM132065290

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