Lexicographic rule for his decision

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Questions

1. Imagine that you are the manager of Sam's second-favorite apartment (i.e., an apartment that has second-highest score in Sam's calculation) According to the ATO model, there exist various ways to influence Sam's attitude. Please discuss how you could persuade Sam to choose your apartment over what he initially chose. Please discuss (at least) three different ways.

2. How would his original choice change if he follows the 'lexicographic rule' for his decision?

Reference no: EM133263429

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