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You are starting up your own company that will launch a new innovative idea (could be a product/service). Answer the following questions.
1. Describe this innovative idea.
2. Which segmentation technique you would be using to segment the market? And why?
3. Which targeting strategy you would be following? And why?
4. Who would be your main competitors?
5. Which differentiation and positioning strategy you would be following? And why?
6. What would be your positioning statement?
explain how the marketing of services differs from the marketing of products including the four 4 marketing elements
Determine and explain the appropriate disciplinary action for the employees involved in this situation and identify motivational alternatives that can help turn the situation around;
during the past two decades we have seen companies who had seemingly solid contracts to conduct businesses in a country
All businesses must be concerned with the rapid pace of change we face today. No company is secure, not even the largest and most profitable. Coping with change has been a business concern since people began doing business. Recall how the arrival ..
What are some of the more common challenges or problems encountered by the firm in this regard, and what are the possible solutions
Explain and provide your own analysis (i.e., business implications) of how this is relevant to the industry. These two sentences should convey two different points that build on each other and flow from the proof.
Analyze the types of people that work at Google, with respect to the business culture of the organization. Indicate one to two (1-2) qualities that define a leader at Google, and determine the typical background of a Google employee
as a team collaborate within your learning team forum to answer the following questions. each response should be a
How do the characters in the ad function as signs? What sort of people don't appear as characters? What cultural myths or values are invoked in this ad?
Your group works for Warner Music Group, a large music record label whose sales are declining largely due to digital piracy.
a business proposal for a new business
Explain Mobile Business in Asia and explain why mobile commerce has developed more rapidly in Asia than in the United States
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