LAN4101 E&C: Promotional Materials Assignment

Reference no: EM132653188

LAN4101 E&C: Promotional Materials - Vocational Training Council

Assignment - Writing a Press Release

Task: Press Release
- Write a press release for a science and technology fair using the information given below.
- Your press release should have:
- an effective headline
- basic information (e.g. what, who, when, where and why)
- the main story
- at least one quotation which Is related to the fair
- Length: 300 - 350 words
- You are expected to make up extra information whenever necessary/appropriate.

Document 1: Email from your supervisor

Dear David
I'd like you to write a press release for the hosting of a STEM fair in Central Exhibition Centre next month. The press release should aim to attract people's attention to our fair and introduce our services. Here are some ideas to be included:
• background information on the fair, e.g. date, time, venue
• events on the opening ceremony
• special exhibits in the fair and our services
• a quotation from our chairperson
You may refer to the attached documents for more details. Thanks. Betty

Document 2: Programme rundown of the opening ceremony

Date: 7 November 2020
Time: 11:00 am - 12:30 pm
Venue: Hall 5, Central Exhibition Centre

Rundown
11:00 am Visitor registration
11:15 am Welcoming speech - Dr. Jane Li, Chairperson of HK Association of Science and Technology
11:30 am Demonstration - cola volcano
11:45 am Free workshop - making a vacuum cleaner (online reservations by 18 October)

Document 3: Promotional leaflet
STEM Fair 2020

Document 4: About the fair
• Booths: 70 STEM projects by secondary school students
• Events: workshops, talks and competitions
• Special exhibit: iRobot - can do underwater searches and observe marine life
• For HKAST members only: a 4D adventure area

Document 5: Key points for the quotation
(Jane Li, Chairperson of HK Association of Science and Technology)
• feels excited about the event because it is a platform for students to put science into practice
• believes the fair will arouse public interest in science and technology
• hopes the fair can provide an opportunity for exchanging scientific knowledge among youngsters

Document 6: About HK Association of Science and Technology
• Mission: to promote science, technology and innovation in the community
• Year of establishment: May, 2015
• Services: mentorship to young professionals, career resources, community education
• No. of members: 1000

Attachment:- Promotional Materials.rar

Reference no: EM132653188

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