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Krispy kreme doughnut long-term strategic

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Reference no: EM133186475

Question 

  1. Use Ansoff matrix model to Critically analyse and evaluate the options open to Krispy Kreme doughnut's long-term strategic development.  What strategy is Krispy Kreme doughnuts pursuing now, and what strategy do you recommend for KKD in the future?
  2. Justify your recommendations by assessing suitability, acceptability and feasibility.

Reference no: EM133186475

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