Knowledge of the product''s characteristcs

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Knowledge of the product's characteristics and distribution

Identify several products that have extreme characteristics with regards to weight-bulk ratio, value-weight ratio, substitutability, and risk. Some suggestions are assembled bicycles, sand for glassmaking, and prescription drugs sold at retail, but you should choose different exmaples. Explain how knowledge of the product's characteristcs can be used to specify or alter the way in which the products are distributed.

Reference no: EM1328758

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