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Know about the purpose principle

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Angelina is a self-proclaimed "health nut" and animal activist. She recently was hired at Fresh Munchables, a food and beverage company offering vegan on-the-go snacks, as their marketing manager. Angelina could not be happier about her new position because it aligns with her values.

What does the HR manager who hired Angelina know about the purpose principle?

  • Animal activists have a higher moral purpose than those who disregard animal rights.
  • When the employee's values align with the business's core purpose, the employee will need fewer rewards.
  • Purposeful employees are typically the hardest-working employees in any industry.
  • When the employee's values align with the business's core purpose, the employee will value their relationship with the business more.

 

Reference no: EM133140950

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