Keywords costs are in parentheses

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Reference no: EM131041607

As a sleepwear brand manager, you have decided to use all of the following keywords in your Google AdWords campaign (Keywords costs are in parentheses): luxury pajamas ($1.76), cotton pajamas ($1.13), and silk sleepwear ($1.11). If the revenue earned by each conversion is $40.00 and assuming that each click through results in a conversion, compute the CTR (click through rate) expressed as a percentage that would make this a cost effective keywords buying opportunity for your campaign?

Reference no: EM131041607

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