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Nicholas Carr, a futurist and IT consultant and editor at large at Havard Business Review wrote an article in May 2003 titled “IT Doesn’t Matter” in a bid to address the use of IT to achieve a strategic advantage. Nicholas Carr’s article created a storm of debate on the issue as it challenged firmly held views on the matter. A number of business leaders and academics wrote a rejoinder in a subsequent Havard Business Review article published in June 2003 indicating why IT matters. Many other authors/pundits have discussed the article since then.
1. Do you agree with the argument made by Nicholas Carr to support his position that IT no longer gives companies a competitive advantage? Discuss the position taken.
2. With Hindsight since it is now about 15 years since the article was written, which of the aspects that are borne out by companies around the world and which are not. Provide evidence from various examples.
3. What changes would you make to the contentions made by Carr (2003) in that article with hindsight?
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