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Question -
Issues of sustainability and social responsibility, which are often not clearly differentiated, have grown in importance in the last years largely as a result of the changes in the perception of the society. Changes in those attitudes have caused profound changes at the level of the businesses for which, as stressed by Drucker, P. in Cooperrider, D. (2008), ""Every single social and global issue of our day is a business opportunity in disguise." (p. 34). In my main occupation - in teaching - I see the growing pressure on institutions of higher learning to continue opening business administration programs toward including the impact of the social responsibility aspects on monetary aspects of the decision making by future business managers.
References - Cooperrider, D. (2008). Sustainable Innovation. Bized, 7(4), 32-38.
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