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1. Choose an emerging trend that has been published on a trend website, in the newspaper or some other publication.
2. Choose an audience and an issue of strategic importance to that audience.
3. Analyse the trend, analysing it using concepts & frameworks you have learned in the lectures and tutorials so far this semester.
Some frameworks that might be useful here:W1 - Foresight ConceptsW2 - Foresight and changeW4 - S curve, sources, reliability,W5 - The Question and the Audience? The data, Model/Test/Analysis/Theory (what is really going on)? Am I a turkey? What is the pattern (based on what assumptions)?
Counter-trends, Megatrends
W6 - Significance - why should I care?
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