Is your company too close to a key competitor

Assignment Help Management Theories

Reference no: EM131242088

Using the list of key competitive advantages you described in Part 1 of your marketing plan, create a series of positioning grids, using two factors each as dimensions. (See grids in LO9 in your textbook, for an example.) Then plot the list of key competitors you identified earlier onto these positioning grids. Is your company too close to a key competitor? Are there spaces where the consumer needs and wants are unsatisfied? Consider how the Internet changes what factors are important to your success in your market space. Is technology the most important factor for your firm, or are there other ways for you to differentiate from and beat your competition?

Reference no: EM131242088

Questions Cloud

What would the los be for a patient who is male : What would LOS be for a patient admitted taking 0 prescription drugs? - A patient taking 3 prescription drugs? - A patient taking 6 prescription drugs?

Hat areas of a web site could you scan to gather competitive : What areas of a Web site could you scan to gather competitive information?

What is goal for collaborating with the leader to interpret : What is the goal for collaborating with the leader to interpret his or her learning needs? How will you help the leader evaluate his or her learning needs (or performance gaps) by applying the "use of self" framework?

Change in the momentum of the smaller atom : What is the direction of the change in the momentum of the smaller atom? Use the letters from the compass rose below the figure to specify directions.

Is your company too close to a key competitor : Consider how the Internet changes what factors are important to your success in your market space. Is technology the most important factor for your firm, or are there other ways for you to differentiate from and beat your competition?

Magnitude of the pull required : A 150-N crate is being pulled up a perfectly smooth ramp that slopes upward at 15° by a pull that is directed at 30° above the surface of the ramp. What is the magnitude of the pull required to make the crate move up the ramp at a constant velocit..

What role does internet play in your target market''s life : What role does the Internet play in your target market's life? How is the target market for your Internet business different from that of a traditional business in your market?

User Account

All Pages