Is this an unfair or deceptive trade practice

Assignment Help Business Law and Ethics

Reference no: EM131390731

The Federal Trade Commission (FTC) brings a deceptive trade practice action against Beneficial Finance Company based on Beneficial's use of its ‘‘instant tax refund'' slogan.

The FTC argues that Beneficial's advertising a tax refund loan or instant tax refund is deceptive in that the loan is not in any way connected with a tax refund but is merely Beneficial's everyday loan based on the applicant's credit worthiness. Is this an unfair or deceptive trade practice? Explain.

Reference no: EM131390731

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