Is there same product offering across websites that sell

Assignment Help Marketing Management
Reference no: EM133501192

Assignment:

Third party marketing and sales promotion comparison of Meriton Suites Hotel :

1. Visit at least two (2) third party intermediaries' websites that sell your selected hotel (e.g., Trip Advisor, hotels.com. Trivago, etc.), and review information that is used to promote the hotel, such as the description, image, price, etc.

2. Is the way the hotel is positioned and promoted on other websites that you visited consistent with the brand?

3. Is there price parity and the same product offering across websites that sell your selected hotel?

Reference no: EM133501192

Questions Cloud

Which party is not required to sign off on the amendment : If the beneficiary notices an error on a L/C and asks for an amendment, which party is not required to sign off on the amendment?
Discuss an e-commerce website : Consider a start-up business that lacks demographic data about customers. What methods can the company employ to 'segment' its customers?
Examining the external environment : Critically analyse the benefits, to any large construction company, of examining the external environment and available marketing information.
Evaluate alternative strategies : Evaluate alternative strategies and make a recommendation and recommend the best strategic solutions for the smartphone brand oppo.
Is there same product offering across websites that sell : Is there price parity and the same product offering across websites that sell your selected hotel?
Discuss the target market for each brand : Consider the target market for each brand and discuss if the positioning is effective in differentiating the brand from its competitors. How so? Or why not?
Identify a potential gap in the market to be filled : Can you identify a potential gap in the market to be filled? What opportunities might exist for a brand repositioning?
How is the brands website communicating brand identity : Now compare the two columns. Try to attribute the keywords you first thought of to the aspects you observed on the website.
Discuss social media channels you will use to market : When deciding what channels to use, consider the target market (gender, age, location) and the type of products and services you are offering.

Reviews

Write a Review

Marketing Management Questions & Answers

  What is the idea behind the market mechanism of pay

What is the idea behind the market mechanism of pay? What effect does the adoption of stock option programs have on executives? What alternatives exist to option repricing?

  Type of decision process the target audience may go

The type of decision process the target audience may go through. Key Attributes consumers would consider when purchasing a red blend bottle of wine

  Which attributes are important to you

Review Figure 4-2, which shows the smart phone attributes identified by Consumer Reports.

  Define health care marketing

Describe 3-5 approaches or best practices that the health care organization would use to market and promote new technology.

  Wheel of retailing and the retail life cycle

1.According to the wheel of retailing and the retail life cycle, what will happen to factory outlet stores?

  Analyze the role of a company mission vision and objectives

write a six to eight 6-8 page paper in which you1. describe in brief the histories of both of amazon.com and yahoo.com

  Read the backward marketing research

Read the "Backward Marketing Research' article by Alan Andraesen and reflect on why it is important to differentiate 'need to know' from 'nice to know'.

  How can a brand supply chain be a competitive advantage

How can choosing the wrong marketing channels impact a brand or company's business? How should a brand go about choosing the proper marketing channels

  Explain what the specific key environmental forces

Conduct an environmental scan for your chosen company to identify key trends. For each of the five environmental forces (social, economic, technological, competitive, and regulatory), identify trends likely to influence your company's marketing e..

  Develop global leaders

Question 1: "Effective leadership is based on the traits of leaders." Critically discuss this statement with reference to relevant theories.

  Identify one jingle that you really dislike and another

Jingles are a popular creative form in radio advertising. Even so, there may be as many jingles that you don't want to hear again as there are ones that you

  Importance of understanding customers expectation

Explain the importance of understanding customers expectation and perception for introducing a new service.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd