Is the meal tangible upon consumption

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Is a meal from your favorite restaurant a product? Is the meal tangible upon consumption? This issue of intangibility caused some confusion and argument among marketing academics over the years

Many companies offer services that complement their product offerings in the Service Economy, yet these service experiences can vary in degree of satisfaction from the customer's perspective.

In words explore the services offered by a number of companies and consider your preferences.? companies such as google micrososft apple etc, exsplain in detail the merits of the services provided, the apparent underlying strategy associated with the product/service mix, and finally, the problems that arise in the delivery of such services.

Reference no: EM133345477

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